Boost logo

Boost :

From: David Abrahams (dave_at_[hidden])
Date: 2004-10-01 09:33:47

Joel <joel_at_[hidden]> writes:

> David Abrahams wrote:
>> Joel <joel_at_[hidden]> writes:
>>>"Blue relaxes our nervous system. It has a sobering effect on
>>>the mind and can cause people to be more contemplative, which
>>>is the opposite reaction as red."
>>>"Blue surroundings, if not too dark, increase productivity.
>>>Studies show that students score higher, weightlifters lift
>>>heavier weights in blue rooms. People retain more when reading
>>>information written in blue text."
>>>Now, that last point is contrary to the study you mentioned,
>>>and I agree with it.
>> I don't see any contradiction there. Blue can have all those
>> effects
>> and still be harder to read.
> Really? When people retain more information from reading text,
> I would surmise that that's because the stress and tension is
> lessened, as in the case when our nervous system is relaxed.
> How can it be the opposite?

People pay more attention to hard things than easy ones?

Dave Abrahams
Boost Consulting

Boost list run by bdawes at, gregod at, cpdaniel at, john at