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From: Rob Stewart (stewart_at_[hidden])
Date: 2005-03-08 15:47:59


From: "Jonathan Turkanis" <technews_at_[hidden]>
>
> A) logos which have some sort of shading, or which employ several
> closely-related but not identical colors, look far better than logos which
> don't. The logos with shading make the others look flat and boring. This
> immediately eliminates many of the logos

Right.

> B) logos with non-white backgrounds don't work well

Really? What didn't you like?

I'll have to try that myself, I guess.

> 67 - This is clearly one of the best logos. Unfortunately, when I reduced it in
> size and inserted it in documentation, it looked, I'm sorry to say, just
> terrible. Against a pure white background, the logo's gray background made it
> look dirty. See B), above. The answer must be to change the background color,
> but I'm uncertain how to do this without destroying one of the logo's most
> beautiful features: the tiny white border along the bottom and left edges of the
> logo's main elements. Without this tiny detail, the logo looks pretty flat; see
> A), above.

I suggested a blue palette. The "tiny white border" is present
simply as a highlight. It can easily be a very light blue
alongside darker blues, for example. It merely needs to lighter
than the background and the squares.

> I think it's important to get some concrete suggestions on how to deal with this
> problem before the logo is accepted.

Perhaps Simeon will produce some variations for use to consider?

> 83 - This is also one of the more attractive logos, but like 38 it calls to my
> mind associations unrelated to Boost. In particular, I immediately think of
> looking at paint samples or carpet swatches.

I guess that means shades of the same color wouldn't help, which
was my suggestion.

> 52 - This is nice but suffers from problem B)

I don't like the exploding plus sign. It doesn't seem to fit
with the thinner, rounded letters.

-- 
Rob Stewart                           stewart_at_[hidden]
Software Engineer                     http://www.sig.com
Susquehanna International Group, LLP  using std::disclaimer;

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